July 03, 2009

In the Beginning Was ...

... the word ...

Why was that? There could have been many things in the beginning but one of the world's greatest books tells us it was the word.

Words have always fascinated me. Actually I'm in awe of the fact that these lines & squiggles can be interpreted by your brain, inside your mind ... hey, I'm inside you mind!

And that's what this is all about. What used to be called "social intercourse" for a good reason. My words enter your eyes or ears (or fingertips which is even more amazing) and you 'translate' them into things, actions, answers, images, questions, ideas, facts, stories ...

Continue reading "In the Beginning Was ..." »

The Site Within Site Ploy

Every now and then someone is dumb enough to send me some spam ... and every now and again I come across a new twist on an old scam. I thought this one was particularly interesting ... I call it the site within site...

I guess the theory is that you can hide bullshit inside horseshit and no one can smell the difference.

**********************************************************************************************************************

Hi, This is Natalie Boyles,

I wanted to take a moment to let you know about a cool website I found called FreePicksByEmail.com

I'm anxious to hear back what you think...


Hello David

I don't care if you make $10/hour or $50/hour... It's all CHUMP CHANGE compared to what I make... And I don't even have a job!

It doesn't matter if you barely know how to write an email, or if you are a professional business owner. This system is designed to take all the
guesswork out, and if you can follow simple "Do this, Do that" instructions. You can start earning cash VERY QUICKLY.


Click Here For Proof How I Exactly Made $20,169.54In Just One Single Day

To your success,
Natalie Boyles


P.S This is not a Get-Rich-Quick scheme or scam. If you are looking for one of these, get Lost. I've already helped thousands of poor bastards, just like
you, start making money from the comfort of their home.


Click Here For Proof How I Exactly Made $20,169.54In Just One Single Day


P.P.S If you don't want this money making system just send a blank email to jack_forex@yahoo.com and put  'Disregard' as your subject.

June 04, 2009

Getting Leads With Thunderlist

Mike Dillard - an industry legend - shows you how he has built his
online businesses from scratch to multi-millions per year!

Get the free 36-minute video here:
http://snipurl.com/jfexn

It is a truly great example, if you use it for nothing else, of the way to use Web 2.0 marketing strategies to sell. Mike is a genius when it come to evolving his landing pages to the point where, when you see this one, I guarantee you will see a hundred copycats soon to follow his lead.

Why?''

Because they work ...

Also his Thunderlist program is THE BEST was I have found so far to build a GREAT optin list of subscribers. Before I used it I was getting maybe 50-60 subscribers a month for my online marketing newsletter Words That Sell.

And I thought I was doing really well.

Since I started using Thunderlist it's been raining 300-400 subscribers per week for the last six weeks and there's no let up in sight!

May 20, 2009

How to Earn Money as a Blogger

Blog blocks Ahh, the bloggers life ... t's an appealing fantasy: Start a blog and they will come. Watch it take off. Daily reader numbers soar.

Then, quit the office life, sit at home, and live off the advertising revenue.

Well it's not that simple but it can still happen to you. For some good ideas about getting from here to there, read on ...

Continue reading "How to Earn Money as a Blogger" »

May 17, 2009

Badge_tp_featured_weblog_star_greenThank you to TypePad and Six Apart for selecting KnowledgeStar as one of their featured blogs. You can learn more about this blog and the others that are examples of the very best in blogging on our Featured TypePad Blog page.




Learn from the best ...

May 15, 2009

Using Keywords for Great Online Copy

If you're one of my regular readers, you might have noticed a few changes this New Year 2009 ... First, in response to many reader's requests, I've added my name and real face to this blog. Pleasure to virtually meet you!

Second, I'm refocusing my content on learning. Lessons. Great ideas to swipe borrow. Anything that will  help you write better copy, Market online more effectively. Swim upstream against the tide of the Great Recession.

For starters, I'm giving you eight lessons in using keywords to help optimize your copy. It's the biggest difference I've noticed between print copywriters and copywriter's who write for the web, and between good online copywriter's and great online copywriter's.

It's such a subtle difference that unless you know what you reading and looking for, you will probably miss it in the flow of carefully chosen words and constructed sentences, Once you learn it, you see it jump out at you as if the words were highlighted in bright yellow.

So here's a starter...

Continue reading "Using Keywords for Great Online Copy" »

May 14, 2009

Coca-Cola, Africa and Viral Marketing

Coke-30s-Bottle-Logo-Round-Tin-Sign-C11751051

This is how marketing online should work. Viral. Taking an idea that could not be sold before and giving it what I like to call 'Digitas". This idea got digitas!

It's when a good idea becomes a great idea, a viral meme whose time has come. When it finds a home on the web, and takes on a life of it's own. 

This is also a great example of piggybacking on a super brand who already has the problem of mindshare solved ... btw, if you figure out why this happens please let me know, and you could win a new iPod.

It's a tragic fact of life today that one in five African children die before their fifth birthday from simple causes like dehydration from diarrhea. Basic medicines could save those children's lives, yet no means has been found to make them readily available. A new grassroots project, however, aims to tap into the formidable distribution network of none other than Coca-Cola to get life-saving medicines to the children who need them.

Continue reading "Coca-Cola, Africa and Viral Marketing " »